Wednesday, May 9, 2018

The Career Benefits of Online Education

Any time the topic of education comes up among my staff it quickly moves to the fact that I, the owner of the company and their employer, went to an online university. Most of my team went to traditional four-year schools and naturally have questions related to the comparable value of an online education. I, as the one holding the degree they like to question, find myself engaging in conversations regarding the frequently overlooked benefits of an online degree.

Here is what I often share:

1.   I believe that education is information imparted which remains with an individual long after a lesson ends and can occur independently of time and space. Confining education to a traditional classroom is short-sighted and restricts access for millions of people who have the desire, skills, and commitment to earn a degree.  

2.   Most major universities in America today offer an online educational experience. They do so because research suggests that online education is just as effective at communicating valuable information as traditional classes. In addition, offering online education increases enrollment for universities by providing increased accessibility and flexibility for students.

3.   Most importantly, my online education gave me an advantage over my employees - an online voice. More than the course content, it was the requirement of finding and refining my online voice that has proven the most valuable to me since graduation. And, when I say voice, I mean more than my writing style. I learned how to effectively communicate my ideas to a diverse group of people with the proper tone and etiquette. I found the right way to steer conversations to accomplish positive and productive outcomes. I learned how to negotiate and compromise without ever laying eyes on a person. Honing my online voice has been more invaluable to me than any skill I would have gained attending lectures during a semester at a traditional college.

As a digital marketer, I apply what I learned at WGU daily as I interact with people within a virtual space. For every conversation I have where both parties are in the same physical space, I have at least ten where the other person is hundreds if not thousands of miles away. So, WGU did more than teach me about a topic, it gave me the tools to succeed, providing a good living for myself and my employees, for which they should be thankful to WGU!

For personalized assistance in communicating the value of your WGU degree to a current or prospective employer, contact WGU Career & Professional Development.

About the Author


A believer in progressive thinking with a focus on the many ways technology drives business and profit, Spencer Wade is the Chief Executive Officer and Principal Strategist at Lift Conversions, a Google Partner and Bing Accredited digital marketing agency, with locations in Chicago, Illinois, and Westminster, Colorado. With years of experience as a broker and manager in the financial world before graduating with a Bachelor of Science in Information Technology from Western Governors University, Spencer brings a unique perspective and expertise to his leadership roles at Lift Conversions and the wider digital marketing community.